Week 3

Another week accomplished in Web Business Creation! I made it through this week again even though it was still intimidating. I found that if I don’t understand something, I can just youtube it for more information. This helped me understand a lot more and I feel like I’m learning a lot. The project is due next week and that is scary, but I will work through it too.

For the first assignment, we looked at manufacturers and what to look for in that. Reading the material like How to Find a Wholesale Distributor was very interesting and insightful. I found out that you really have to be careful and search very thoroughly to find a provider. There are so many things to look for and decide. You have to think about price, speed, reliability, quality, reach, etc. All of this was very complicated, but the case study made it pretty simple. We just had to compare two and choose. I found out that looking for those things mentioned can help you narrow it down in the end.

For the second assignment, we looked at models again. For this, we were just comparing drop shipping to affiliate networking. This was a great exercise because I got to learn so much about each of them. This is when I really looked for more information about each and youtube videos to help. I found that a lot more people use affiliate networking that I knew. It is commonly used to have some money coming in on the side. If they incorporate the ads more personally to the content of the website then they can do a really great job to get more clicks. I thought this was great. I also thought the way you can sell without shipping with drop shipping.

Overall, I think that this week gave some good insights to starting a business and choosing what route to take.

 

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week 2

Starting this class has been a really new experience. Let me tell you, I didn’t become a business major for a reason. I think I’ve always been a little afraid of everything that has to do with running businesses. This is one of the few business classes required for my web design major, and I’m learning a lot – I’m intimidated every assignment to be sure, but I am getting through it and I’m proud of what I’m learning.

This week we had a lot of our first assignments. The first was about how to choose a product and a business model. The case studies that we’re using for this are funny because they are just as indecisive as I would be. They really just keep going through different routes without deciding, but it’s allowing us to look at the options too.

I enjoyed looking at different business models because I didn’t know how many there were just for online businesses. I figured that there was selling and advertising, but there are a lot of different ways to do those and it’s eye opening. I thought the affiliate business model was a really interesting one. It’s like advertising with a twist I suppose.

The second assignment was about demand and competition. This assignment was fascinating to me! I had no idea how to get that information and compare it. I was able to find out how much different things get searched for and how much competition you would have. These things were so helpful for a business to start. Plus, I admit I don’t have that much experience with excel and it was fun to see how it works. This was a fun assignment for me.

Project Corrections

 Magazine Cover Project

magazine-cover-final           edited-magazine

I Decided to work on this project because it was the first one I did, and I remembered being frustrated with how it came out. I spend one hour and made the following corrections:

  1. I decided  that this project would be much easier if the image background didn’t vary in value so much, so I opened it up in photoshop to make the changes with some layer masks, curves in value and spot fixing.
  2. Next, I moved one of my article titles to the left to give the right more room, fixing the problem my instructor said; that the articles needed more room.
  3. Last, I changed all the text that was the light pink color to either dark brown or red. This made it much more legible.

 

Infographic Project

screen-shot-2016-11-02-at-11-47-33-pminfographic-edited

I Decided to work on this project because it was the project I got the worst grade on, and was most disappointed with overall. I had really high hopes for this project and was glad to have a chance to work on it again. I spent five hours and made the following corrections:

  1. I first went into my kitchen, bathroom, and stairs vector images that I had made and fixed the coloring to match better.
  2. Next, I changed the title to be more simple and legible. My teacher and family told me to do this and I finally agreed. It took a while to get this to look how I wanted, and experimentation with the subheadings. While I did this I changed the wording to make it easier to look at and understand quickly. Finally, I was happy with it.
  3. I changed the color of the background and boxes to make it look brighter and match the logo better.
  4. I changed the layout of the images to look more in line and have better white space.
  5. I changed the layout of the graph and made it much more aligned and readable. I also added more labels to make it easier to understand.
  6. I ended up deciding to take out the different kinds of tile to make it look more simple. I didn’t think they were necessary.

 

Letterhead 

letterhead-for-print     screen-shot-2016-12-08-at-10-50-46-pm

I Decided to work on this project because I wanted it to match the webpage mockup better and I didn’t like how the top looked. I spent a half hour and made the following changes:

  1. I first changed the logo at the top to be bigger and more cut off so it looks more purposeful. I like how it looks better now.
  2. Next, I changed the text at the top to be horizontal all the way across like I did in the webpage mockup because I thought it just looked so much better there.

 

I also edited a few other projects just fixing spelling.

 

Brochure Project

 

screen-shot-2016-11-30-at-8-44-27-pmscreen-shot-2016-11-30-at-8-44-44-pm

DESCRIPTION
Design a brochure for a company.

PROCESS (Programs, Tools, Skills, FOCUS principles)
1. I created the logo in Illustrator during a previous project.
2. I then sketched out what I wanted the brochure to look like.


3.Then I went into InDesign and started to design my brochure. I used grid and ruler marks for measurements. Then added my body copy.
4. Added my images as photoshop documents, especially after cutting one out and placing it in InDesign with text wrap.
5. I exported and printed.

CRITIQUE PROCESS
I met with Megan Stuard Clayson for my critiques via Skype. She helped me read through my paragraphs, check alignment of shapes, and reminded me to capitalize my headings.

Facebook Critiques: Jentry Stoddard, Kylee Egbert and Adam O. King.
Instructor Critique: My instructor told me to make sure my spacing was equal between items, to fix a stroke I didn’t want, and check that the right things are showing in my cutouts. I made sure to check this and line them up more perfectly.

MESSAGE
Will Do Math can help anyone do math.

AUDIENCE
Parents of math students.

TOP THING LEARNED
Print early and test.

COLOR SCHEME & COLOR NAMES
Complementary // Teal and Brick

TITLE FONT NAME & CATEGORY
Chalkboard, // Sans Serif

COPY FONT NAME & CATEGORY
 Adobe Devanagari bold // Oldstyle

THUMBNAILS OF ANY ORIGINAL, UNEDITED IMAGE(S) USED IN THE PROJECT

SOURCE OF EACH IMAGE (website name and hyperlink)
Logo is my own.
Images from pixabay, Icons from icons.com.

 

Web Page Mockup Project

prototype-start

DESCRIPTION
Design a website homepage using a grid.

PROCESS (Programs, Tools, Skills, FOCUS principles)
1. I first picked an idea of what I was going to use for the basis of my website. I chose the same tutoring center logo I used in the previous project. It’s fun to make projects for my husband and get to show friends.
2. I then started sketching an idea of how I wanted to lay it out. I knew I wanted it to look very simple and easy to understand, as well as very easy to navigate. I made sure to have the simple navigation bar, as well as an easy way to request a tutor right at the top.
3. After I sketched it on paper, I then moved into Photoshop and opened the 16-column grid. I made the wireframe in there by using squares and circles.
4. After my wireframe, I started making the actual content for the site in a similar fashion, until I was able to add the pictures and text.
5. My final design ended up being a little taller than the wireframe, because the space really helped even it out and keep it from being cluttered.

Scan 5.jpeggrid-layout

 

CRITIQUE PROCESS
I met with Will LeFevre and Matthew Douglas on campus. Matthew was especially helpful. They helped me in the placement of certain options, as well as how big things should be. For example, Matthew was the one who suggested I move everything down to give it space.

Facebook Critiques:  Skooter Thomas Byrnes and Jentry Stoddard
Instructor Critique: My instructor reminded me to get rid of uneeded shapes that distract form the focal points. I made sure to simplify.

MESSAGE
We can help parents find tutors for their students in math.

AUDIENCE
Parents of Students in Math Classes.

TOP THING LEARNED
Photoshop is easier if you group and label your layers.

COLOR SCHEME & COLOR NAMES
Complementary // Teal and Brick

TITLE FONT NAME & CATEGORY
Adobe devenagari bold // Oldstyle

COPY FONT NAME & CATEGORY
DIN bold // Sans Serif

THUMBNAILS OF ANY ORIGINAL, UNEDITED IMAGE(S) USED IN THE PROJECT

1479375013_social-media_facebook1479375022_social-media_twitter1479375032_social-media_pinterest1479375455_paper-a_641479375481_calculator_641479375506_scroll_641479375548_calendar_64calculator-983900_1280unnamed

 

SOURCE OF EACH IMAGE (website name and hyperlink)
Logo and the header image (last listed above) are my own.
Images from Pixabay.com:
https://pixabay.com/en/calculator-mathematics-math-finance-983900/

Images from Iconfinder.com:

https://www.iconfinder.com/iconsets/colorful-guache-social-media-logos-1

https://www.iconfinder.com/icons/201508/a_a%2B_college_document_education_file_files_hand-drawn_learning_paper_school_sheet_study_icon#size=64

(two links contain all free images used.)

HTML & CSS Coding Project

webpage-blogDESCRIPTION
Code a custom webpage with HTML and CSS.

PROCESS (Programs, Tools, Skills, FOCUS principles)
1. I downloaded and opened the HTML file first and edited the text to describe my process in making the logo. I made sure to use all the correct tags for  the lists, paragraphs, headings, etc.
2. I resized my logo to be 300px on the long side.
3. I added the photo to the HTML file.
4. Then I created my CSS file and made sure to link it in the HTML code.
5. I made customizations in my CSS to match the colors in my logo and changed the fonts to match the logo and audience as well.
6. I created the background using my graphic from my business card and saves it as a jpeg. Then I made it the background using the background: URL in my css.
7. I then made sure to validate my HTML and CSS.

CRITIQUE PROCESS
I had my critique with Mary Munk. She really liked my page and the background especially, but had a few ideas to make the page better. She suggested I change my font for the title, which I did. It looked too much like Comic Sans. That’s no good. She also helped my fix my spacing. I have some practice in HTML and CSS so I was really able to explore it with her advice.

MESSAGE
Will do Math is a welcoming company.

AUDIENCE
Parents of students who need help with math

TOP THING LEARNED
Google is super helpful to learning coding languages.

COLOR SCHEME & COLOR NAMES
Complementary // teal and brick

TITLE FONT NAME & CATEGORY
Gochi Hand // Decorative
COPY FONT NAME & CATEGORY
Georgia // Oldstyle

THUMBNAILS OF ANY ORIGINAL, UNEDITED IMAGE(S) USED IN THE PROJECTSOURCE OF EACH IMAGE (website name and hyperlink)

The graphics are my own.

Infographic

 screen-shot-2016-11-02-at-11-47-33-pm

DESCRIPTION
Create an infographic that organizes data in a visually pleasing way.

PROCESS (Programs, Tools, Skills, FOCUS principles)
1. I started by calling my dad to see if he wanted an infographic for his tile company. He said yes and gave me ideas of what he would want.
2. I did some my own research about different tile materials as well as their company.
3. I organized the data in a way my dad liked.

4. I then sketched out some graphics that I knew I wanted to include in the infographic.
5. Next I opened up Illustrator and started on my Infographic.
6. I created the graph and other room images, using a few graphics from pixabay, and making sure to add the right color scheme.

CRITIQUE PROCESS
I met with William Lefevre and Kurt Clayson, my dad, and they helped me with some alignments that weren’t right. I loved this help and made all the changes.

Facebook Critiques:Not required this week.
Instructor Critique: Not required this week.

MESSAGE
To inform clients about products of company.

AUDIENCE
Anyone who is interested in new tile.

TOP THING LEARNED
Don’t forget about alignment.

COLOR SCHEME & COLOR NAMES
Complementary // Indigo, Orange.

TITLE FONT NAME & CATEGORY
Duke // Decorative

COPY FONT NAME & CATEGORY
Ariel // Sans Serif

THUMBNAILS OF ANY ORIGINAL, UNEDITED IMAGE(S) USED IN THE PROJECT

Vector graphics.

SOURCE OF EACH IMAGE (website name and hyperlink)

All from Pixabay.

Information sources: http://soundtileandgrout.com/our-work/

Business Identity

 

letterhead-for-print

DESCRIPTION
Create a logo for a company and organize an original visual identity across documents.

PROCESS (Programs, Tools, Skills, FOCUS principles)logos-jpeg

1. I first came up with the idea for this company about my husband’s (his name’s Will) future math tutoring company. I came up with some ideas for the name and sketches after doing some research. Then I sketched out some ideas for the logo on paper. I was feeling very inspired!
2. After sketching, I opened up Illustrator and started creating some of my sketches digitally.
3. I struggled for a while but was able to get three solid logo options.
4. I got votes from various people in the math lab, in my family (and most importantly from Will!) on which was their favorite. Most of them voted for my favorite as well.
7. I chose the illustration logo and then created my letterhead and business card rough drafts, later working on them more after critiques. I added alignments and was careful of color scheme as well as white space.

CRITIQUE PROCESS
I met with Mary and Will for critiques. It was interesting because I got different opinions from both of them. Will had me edit the text and make the title only be on one side of the business card rather than two, which I agreed with. Mary had me change the white square on one side and add a watermark.

Facebook Critiques: Parker Kane Michael James Judd
Instructor Critique: It was recommended that I Fix alignment of lettering on my business card and  don’t repeat words on both sides. I listened to both of these as well as the critiques to fix the spacing of my logo and typeface  on my letterhead.

MESSAGE
A friendly and professional math tutoring company.

AUDIENCE
Parents of students who are struggling with math in school.

TOP THING LEARNED
Illustrator can be frustrating and take a lot of time!

COLOR SCHEME & COLOR NAMES
Complementary // Teal and Brick

TITLE FONT NAME & CATEGORY
Chalkboard, // Sans Serif

COPY FONT NAME & CATEGORY
 Adobe devenagari bold // Oldstyle

THUMBNAILS OF ANY ORIGINAL, UNEDITED IMAGE(S) USED IN THE PROJECT

N/A

SOURCE OF EACH IMAGE (website name and hyperlink)
The graphics are my own.

Montage Project

 

gods-hand-revised

DESCRIPTION
Design a spiritual poster montage using the blend of images and type.

PROCESS (Programs, Tools, Skills, FOCUS principles)
I got this Idea when I saw a picture of a piano close up on pinterest. 
1. In Photoshop I selected myself and my husband with the select tool, and copied it into the picture of the piano, arranging it into a good position and size.
2. I then edited the photo with masks to make the colors brighter and match. I also added shadows to the people to match.
3.I then added all the words of my phrase from a conference talk and arranged it with a nice visual flow.

CRITIQUE PROCESS
I met with Matthew and Sariah to critique my project, and they gave me some good advice. I actually originally had a different scripture, but they found it confusing. I ended up deciding to change it to a quote rather than the scripture which fit the design even better.

Facebook Critiques: Sophie Long and Daniel Brewe
One-on-One Critique: Sariah Mudliar
Instructor Critique: It was recommended to find a way to change the visual hierarchy so that the beginning of the phrase was seen first.  I did this by moving everything to be more centered so that you start reading from the top, rather than the left.

MESSAGE
God influences our lives and plays a key role.

AUDIENCE
All those who are touched by inspirational messages.

TOP THING LEARNED
Make sure your phrase makes sense to others, not just you.

COLOR SCHEME & COLOR NAMES
Analogous  // Red, Brick, Orange, Gold

TITLE FONT NAME & CATEGORY
Trojan Pro bold // Old Style

COPY FONT NAME & CATEGORY
Trojan Pro // Old Style

THUMBNAILS OF ANY ORIGINAL, UNEDITED IMAGE(S) USED IN THE PROJECT

piano-801707_640dsc_0021

SOURCE OF EACH IMAGE (website name and hyperlink)
The piano came from

https://pixabay.com/en/piano-hand-playing-music-keyboard-801707/

The other is my own.